In the realm of tobacco taste solutions and flavor enhancers, one name stands out for its long-standing legacy of excellence – Mafco Worldwide. With over 150 years of experience, Mafco has been the global leader in producing natural plant-based licorice products, revolutionizing the experience of flavors in various applications, including confectionary, food, beverage, cosmetics, pharmaceuticals, and even tobacco products.
Mafco’s Magna-Brands™ is line of products has been making the world a tastier place with its commitment to using natural ingredients. These solutions are not only non-GMO, but also cost-effective, making them an attractive choice for various industries seeking to enhance their product offerings.
Mafco’s licorice extracts are sourced from the roots of glycyrrhiza genus of plants, indigenous to several regions in the Middle East and Central Asia[KK1] . The raw materials undergo meticulous harvesting, cleaning, drying, processing, and packaging processes before reaching Mafco’s worldwide factory locations.
Unraveling the Power of Licorice Extract Products
At the heart of Mafco’s success lies its dedication to innovation, product quality, customer service, and a stable supply of raw materials. Jeffrey Robinson, the President of Mafco Worldwide, has been instrumental in driving the company’s growth and success. With his extensive experience and a customer-centric approach, Mafco continues to be at the forefront of R&D [KK2] and taste solutions.
One of the key strengths of Mafco’s licorice extract products is their ability to enhance flavor profiles. By utilizing these extracts, developers can bring out the authentic natural flavors of their products, creating a genuine and rich taste experience.